What’s the best way to optimize for creatives with high click rates?

You must have arrived here looking for an answer to the query “What’s the best way to optimize for creatives with high click rates?”. If that’s the case, congratulations! You’ve arrived at the correct location. The answer to your query is provided below.

What’s the best way to optimize for creatives with high click rates?

Options

  • Bid higher for their entire insertion order.
  • Add them to a blacklist so you can exclude them from bidding.
  • Move them to their own line items and bid higher for them.
  • Update their visuals and messaging to make them even more compelling.

The Correct Answer Is:

  • Move them to their own line items and bid higher for them.

Warming Up

So that was the answer to your query “What’s the best way to optimize for creatives with high click rates?”, which was asked on the Google Bid Manager Optimization Assessment Exam. I hope that it helped you in obtaining the certificate. Best of luck!